Our work

Software development portfolio and marketing work samples

Our software development portfolio and marketing work in one place: SaaS platforms, websites, social media, email, video and branding we've built for clients. Filter by type and see the work before you talk to us.

Each deliverable shows the client, the year and, when there is one, the case study with the results it produced. Pitches and concepts that never went live are labeled as such, so you know exactly what you're looking at.

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Real work from DataLab's software development portfolio: the Starkapital website, Mis Finanzas en Casa posts and DataLab's proposal email

Every piece in our software development and marketing portfolio

Starkapital website

Starkapital · 2026

Custom-built website, with proprietary code and no CMS, for a fintech that finances work vehicles: a loan payment calculator on the homepage and the loan application one click away on desktop and mobile.

Starkapital case study →

Mis Finanzas en Casa: Instagram posts

Davivienda · 2024

Financial-education posts that tie topics like credit, bonuses and impulse shopping to what's trending.

Davivienda case study →

“Stories from a master builder”: AI video

Eternit · 2026 · Concept / pitch

Documentary-style concept made 100% with AI (image, video and voice): a fictional, AI-generated master builder explains why he recommends the Sevillana roofing sheet. It is not a real customer testimonial.

Eternit case study →

Neighbor-services web app proposal

Startup · 2026 · Concept / pitch

Clickable demo of a marketplace for residential complexes: natural-language search, a three-step guide, verified profiles and in-app ordering and payment.

Hub Proptech: logo and identity

Hub Proptech · 2023

Logo and social cover for the proptech ecosystem hub, built around a square symbol and an Oxford blue and yellow pairing.

Hub Proptech case study →

Eternit corporate website

Eternit

WordPress corporate website with the building-solutions catalog, a design Eternit's team can customize and security best practices.

Eternit case study →

Open Finance Market and Paytech Conf: event creatives

Latam Fintech Hub · 2023–2024

Launch and ticket-sales creatives for two Latam Fintech Hub events, each with its own visual identity.

Latam Fintech Hub case study →

Mundo Aventura online store

Mundo Aventura

E-commerce for passes and tickets with visit-date booking, recommendations, checkout and ticket assignment, connected to QR-code park entry.

Mundo Aventura case study →

BVL and Santiago Stock Exchange: social content

nuam · 2024

Posts for nuam's exchanges in Peru and Chile: a campaign about the emotions of investing and coverage of Heritage Day in Santiago.

nuam case study →

“An engineer's secrets”: AI video

Eternit · 2026 · Concept / pitch

Studio podcast generated 100% with AI: two fictional, AI-generated architects debate brick versus drywall construction to present Eterboard through on-site anecdotes.

Eternit case study →

IRIS corporate website

IRIS

WordPress and Elementor (CMS) website for the financing company: business solutions, online onboarding and support channels visible from the homepage.

IRIS case study →

Hub Proptech: brand book color palette

Hub Proptech · 2023

Primary and complementary palettes with HEX, RGB and CMYK values, part of the delivered brand book.

Hub Proptech case study →

Educapital: payments platform for schools

Educapital

Website and gateway to the transactional SaaS core that schools and parents use to manage payments, documents and receivables.

Educapital case study →

Rubbermaid Commercial Products Mexico official website

Rubbermaid Commercial Products

Official site for Mexico on a proprietary web platform with no CMS: a custom front end and file manager for the catalog of products, brands and business types, resources and quote requests.

Rubbermaid Commercial Products case study →

“Cápsula bvc” and “Contenido útil”: nuam's Spanish-language spokesperson series

nuam

Short video formats for the Colombian Stock Exchange, with spokespeople explaining investing topics in plain language.

nuam case study →

DataLab: proposal delivery email

DataLab · 2026

Reusable template sent with every sales proposal: a short message, with no pricing or scope, whose only job is to get the deck opened.

Latam Fintech Market 2024: pre-sale

Colombia Fintech · 2024

Pre-sale creative for Colombia Fintech's event in Barranquilla, which brings together the region's fintech ecosystem.

Colombia Fintech case study →

Repremundo website

Repremundo

WordPress and Divi (CMS) website, protected by Sucuri, for the OEA-certified customs and foreign-trade agency: international and domestic transport, warehousing and customs brokerage.

Visit repremundo.com.co ↗

UTMédica: diagnostic imaging online

UTMédica

Website for the diagnostic imaging center, with online results lookup. DataLab built the SaaS platform that centralizes its image management.

UTMédica case study →

“Marta's roof”: AI stop motion

Eternit · 2026 · Concept / pitch

AI-generated clay animation in which Marta, a fictional character, explains why she replaced her steel roof with Eternit fiber cement.

Eternit case study →

Bacano Tecnología online store

Bacano Tecnología

WordPress, WooCommerce and Elementor (CMS) ecommerce for a phone-accessories retailer with physical stores in Ibagué, Colombia: cases, chargers, screen protectors and headphones, with a cart and promotions.

Visit bacanotecnologia.com ↗

DataLab: brand guidelines

DataLab

Logo with the “D” made of neural connections, symbol color system and incorrect uses, from DataLab's own brand manual.

Latam Fintech Hub: Instagram grid

Latam Fintech Hub · 2024

The community's recurring formats — top news, featured fintechs, masterclasses and special dates — with a visual line that stands out in the feed.

Latam Fintech Hub case study →

Mis Finanzas en Casa: stories and feed

Davivienda · 2024

Instagram stories and grid for the financial-education program: savings challenges, fraud alerts and recurring formats like the financial dictionary.

Davivienda case study →

MapCargo website

MapCargo

WordPress and Divi (CMS) website for the cargo transport company with end-to-end services: real-time shipment tracking on the homepage, services and a blog.

Visit mapcargo.com.co ↗

Latam Money Series: videocast and podcast

Latam Fintech Hub

Interview series with fintech ecosystem leaders published on Spotify, with custom cover art for each episode.

Latam Fintech Hub case study →

Hub Proptech: logo grid and templates

Hub Proptech · 2023

Logo construction grid and a presentation template that carries the identity into everyday materials.

Hub Proptech case study →

DataLab astronaut: brand animation

DataLab · 2026

Animated loop of the brand's astronaut, used as a greeting in DataLab's web presentations and digital pieces.

DapSite website

DapSite

Bilingual (Spanish and English) WordPress and Elementor (CMS) website for DapSite, DataLab's website maintenance brand: plans, industries and client login from the homepage.

Visit dapsite.com.co ↗

Hub Proptech: industry leader quotes

Hub Proptech · 2023

LinkedIn creative that spotlights proptech ecosystem leaders using the brand's visual identity.

Hub Proptech case study →

Hub Proptech: identity applied to LinkedIn

Hub Proptech · 2023

Mockup of the LinkedIn company page and posts, on desktop and mobile, with the new identity applied.

Hub Proptech case study →
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