AI SEO agency: SEO, GEO and AEO to get found on Google and recommended by AI

Search no longer ends at ten blue links. A query can be answered by a featured snippet, a Google AI Overview or a conversation with ChatGPT. That's why our AI SEO services cover SEO, GEO and AEO, three fronts that reinforce each other and are measured separately.

SEO (search engine optimization) gets you found: rankings and organic traffic on Google. AEO (answer engine optimization) makes you the answer: the featured snippet, the source behind an AI Overview or what a voice assistant reads out. GEO (generative engine optimization) gets you recommended: ChatGPT, Gemini, Perplexity and Copilot name you and cite your site when someone asks about your category.

Each front has its own metric. For SEO, rankings, clicks and conversions in Search Console and GA4 against the baseline. For AEO, the questions where your page shows up as the direct answer. For GEO, share of voice (how often you appear versus competitors) and citation rate (how often your site is the source), tracked in Peec AI along with sentiment and the accuracy of what AI says about your brand. We break it down in GEO vs SEO.

SEO is still the foundation: an AI engine is unlikely to cite a page it can't crawl, read or verify. AEO is the bridge: the same 40–60-word direct answer, with sourced data, that wins a featured snippet is the format AI engines extract.

For FullStack, a nearshore software development company selling to the US market with its site on Webflow, we rebuilt the homepage and the Custom AI service page as a prototype built for SEO, GEO and AEO: answer first, structured data and performance. The mobile Lighthouse score went from 36 to 98 on the homepage and from 37 to 100 on the service page; LCP dropped from 6.4 s to 2.2 s and from 7.5 s to 1.9 s (Lighthouse 12, September 28, 2026, same machine). One caveat: the prototype doesn't load the site's third-party tags (GTM, HubSpot, Meta or Clarity), so these numbers show what the page itself can do, not the live site.

The starting point, measured on August 10, 2026 on Google US, was a solid technical foundation with SEO working for the wrong audience: it pulled traffic to technical tutorials instead of the pages that sell, which had fewer than 300 words. There were 358 duplicate metadata entries, overall SEO health was 41/100 and AI visibility was 20/100: Google answered with AI in 12 of 14 key searches and cited FullStack in none. On top of that, all 4 templates failed Core Web Vitals on mobile.

Our August proposal and the on-page SEO and GEO audit we delivered on September 23, 2026 set out two phases plus a parallel layer. Phase I, on-page within Webflow: unique metadata per CMS template, canonicals on pagination and filters, 600+-word service pages with case studies, FAQs and structured data, performance, alt text and index cleanup. Phase II, off-page: link-profile cleanup with disavow, authority links, brand mentions and local listings. The GEO layer: 6 citable pieces a month with a 40–60-word direct answer, tables, FAQ schema, visible authors and dates, llms.txt and AI-crawler access, plus quarterly citation tracking in Peec AI across 14 key searches. The lesson: in the age of AI, the page has to be the answer.

Since 2017 we've produced Mis Finanzas para Invertir, Davivienda's investor-education portal, which was born at DataLab. With more than 1,000 articles, infographics, videos and interviews, by 2021 it was drawing 400,000+ organic visits a year, with annual growth above 100% and more than 50,000 organic visits a month during that year. That's traffic earned with content, not bought with media.

For Ideas de Inversión, a content portal, the site reached 100,000 visits a month (a figure published in 2021).

For Eternit, a fiber cement and building systems company, the corporate WordPress site we've supported for five years grew traffic 15%, with WordPress security best practices and automatic scaling. Different sectors, one principle: content that answers real searches, on a technically sound site, measured month after month.

Links and mentions pointing to slow pages with vague titles and no structured data are wasted. So the program starts with the month-one on-page SEO audit and the technical foundation, and off-page work begins in month two: fix the house first, then build reputation. It's the same order we set out in the FullStack case.

Every task moves a metric. Crawlable links improve indexing; valid schema makes you easier to cite; lighter pages improve Core Web Vitals. Every structured-data change is validated in Google's Rich Results Test and the Schema.org Validator before we call it done.

GEO is a medium-term investment: first signals in AI engines typically appear between months 3 and 6. We track from day one so you see real progress, not promises. And because Bogotá stays on UTC−5 all year, our team is on New York time in winter, one hour behind it in summer and two to three hours ahead of Los Angeles, so reviews and fixes happen while your team is online.